How do you secure the buy-in of your community and include your citizens in the story-telling and positive advocacy for your place? Colette Jones of Destination Cleveland, Suzanne Weirick and Arvis Dawson of Elkhart County, and Barry White of Chattanooga CVB join Trajectory’s Jeannette Hanna to give top tips from their experience.

Will the opportunities to share resources and market the bigger picture as a regional organisation provide greater support for recovery planning post-Corona? What are the challenges and the benefits: what lessons can we learn from places doing it well?

Access to - and management of - public space has never been so essential. Learn from the successful revitalisation of Calgary’s East Village and Rivers District and the largest public park development project in the USA to discover how to leverage your own public spaces.

What opportunities is the 'work from home' shift creating for destination marketing and investment promotion organisations? Hear from our panel of place marketing experts in North America as they share learnings from the COVID-19 pandemic.

As we transition to the “rebound” phase of the COVID-19 global pandemic, the tourism industry is facing the question: what will the “new normal” look like, and what is our “re-opening” strategy?

How can city governments, DMOs and EDOs now help their downtowns, main streets and neighbourhoods to recover from the impact of COVID-19? Our panel of place branding practitioners explore the challenges and opportunities of bringing together all key stakeholders to deliver a collaborative solution.

What have CEOs from leading destination marketing and economic development organisations learnt during the COVID-19 crisis? And how are they mitigating the impacts and planning for the future?