Eight crucial success factors for a place looking to work smarter

What is the most important factor for a smart city  project or organisation to be successful in the long-run?

It’s hard to say what the future for cities and nations will look like. Certainly, it seems unavoidable that technology is going to play a critical role in shaping our places, particularly in our urban centres. With 5G entering our lives as well, even more opportunities are opening up to us.

What can you do then as place brand and marketing organisations to ensure that you have the right pieces in place to take advantage of smart city technologies and to work smarter within your own organisation?


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The Place Brand Portfolio is City Nation Place's searchable portfolio of Awards case studies from the past five years.


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