City diplomacy in action: Why Prague is taking an active role tackling global challenges

In an increasingly interconnected and globalised world, cities are taking on a new role in global affairs. In many ways, cities are better placed than national governments to understand the needs and priorities of their communities, and this localised approach to diplomacy is making waves in the international arena. Tereza Hrušková, Head of International Relations Unit for the City of Prague, caught up with us to explain how city diplomacy is allowing Prague to take an active role in global challenges where the national government is unable to react as rapidly and how cities can collaborate together for a more sustainable, resilient future.

 

What role does soft power and public diplomacy have in your promotion of Prague?


Soft power and public diplomacy play a crucial role in promoting Prague's reputation as a progressive and value-based city. We believe that bilateral and multilateral collaboration and people-to-people connections can create long-lasting positive impressions of our city in the minds of international audiences.

Discover CNP Connect

Sign up for this fortnightly newsletter to get the latest insights and inspiration straight to your inbox.

By submitting my information, I agree to the Privacy Policy and Terms of Service.


The Place Brand Portfolio is City Nation Place's searchable portfolio of Awards case studies from the past five years.


share