Australasia report

We launched a survey in the Australasia region to help understand the current landscape of place branding in Australia, New Zealand and the wider Australasia region.

By understanding the current landscape and future direction of place branding in Australasia, we hope you’re able to better benchmark and shape your own strategies.

Using these insights, the first City Nation Place Australasia conference will be held in Sydney on 12th & 13th February 2025 and will be developed to challenge and inspire Australasian place leaders looking to revitalise their strategy and unite their stakeholders behind a common vision for their place.

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