It’s critical that any foray into artificial intelligence is done strategically, and with clear understanding of what you want to achieve and how it aligns with your values. Here are nine ways AI technologies can play a role in delivering more effective place marketing strategies.

Learn about Great Britain's Award entry for Best Place Brand Communications Strategy 

As we gear up for the inaugural City Nation Place Australasia conference in Sydney this February 12-13^th, we sat down with Eamon Waterford, CEO of the Committee for Sydney, to understand how they’re stepping up and reimagining the future of Australia’s iconic city.

Many places are facing mounting issues around inequality, poverty, and increased political polarisation. Here are six lessons you can learn from international best practice in socially conscious place branding.

Dive in to discover the global conditions and trends that have affected and will continue to influence nation and place branding, and three possible future scenarios place branders could be facing in the next decade.

Destination organisations beginning their journey towards a stewardship model often don’t know where to start. Miles Partnership's Kristin Dunne shares five best practices in destination stewardship to get you started.

Don't miss this list to discover everything you need to inspire your strategies, challenge your way of thinking, and ensure you’re putting the best foot forward.

A Tinder-branded profile for VisitAarhus allowed the team to engage with their prospective audience on an equal footing with flirtatious communication in search of a perfect holiday match.

Learn about Aarhus, Denmark's Award entry for Best Communication Strategy: Tourism

Paid ads can be a powerful tool for place brands. Here are ten tips to help you make the most of your ad budget and ensure your ads effectively attract businesses, residents, or visitors.

The pandemic has sparked an entirely new vocabulary. And now the word “resilience” has continued to rise up the ranks to take centre stage. But what is resilience? What do we mean by it in relation to city or nation branding?

A regional place narrative needs to feel authentically true, but it also needs to allow its cities and component places the breathing space to celebrate their unique identities. Here's how to present a collective vision for a region whilst still adding value for the destinations within your borders.

Discover ten strategies for partnering with indigenous communities to develop responsible tourism.

From wayfinding to digital skills building, here are six examples of places who are building the future of their visitor economy in partnership with their locals.

Colorado has traditionally spent millions each year selling the state as a place to play – yet very little on promoting itself as a place to do business. Discover how a complex research initiative helped build a regional brand for Metro Denver.